The platform is rolling out a new feature that allows them to reduce the amount of artificial intelligence-produced content appearing in their streams. This step comes as the platform revealed that it presently contains over 1 bn content made with AI.
Pilot Phase and Launch
This change is undergoing trials over the following weeks before a full-scale rollout. This development coincides with a rise in content created by AI, spurred by emerging video-generation tools.
The Broader AI Trend
Recent reports that almost a tenth of the quickest rising content creators on another major platform primarily display clips produced artificially. A significant portion of this content is considered mass-produced AI material, a phrase for inferior, bulk-generated content that is often nonsensical or bizarre.
“We know from our community that a lot of users enjoy content created using AI tools, including digital art to informative clips, and we aim to provide users the power to see more or less of that, depending on their own likes,” stated a spokesperson.
Volume and Proportions
TikTok announced that there are presently 1.3bn videos on its service identified as AI-generated. Collectively, in excess of 100 million media items are uploaded to the platform daily, making AI content a minor part of its complete catalog.
How to Adjust Settings
Members will be able to limit or boost the volume of artificial media they see by accessing the “manage topic” option in the application and picking AI-made media. Further subjects that are already be adjusted under the filter cover current affairs, style, beauty, and dance.
Content Labeling and Policies
Its policies oblige creators to label convincing artificially created content, and it prohibits dangerous fake videos of public figures or critical incidents. Any authentic-looking AI-generated clip that is without a tag can be deleted under its community policies.
Additionally, the app will now add an “AI-made” tag to content made using its own AI tools, or identified by an collaborative effort for spotting AI-generated material. This action is intended to stop users from seeking to bypass the disclosure requirement.
Responsible AI Funding
The platform is also launching a two million dollar AI literacy fund for professionals and groups to create informative material about ethical AI use. This program will assist non-profit groups focused on educating computer science.
Moderation Strategy
TikTok has justified its safety measures, during discussion over plans to make redundant numerous review team members in the UK. The company is planning to eliminate a significant number of roles in its trust and safety division in its British office, with worker representatives and online safety experts expressing worry that staff are being displaced by automated systems.
A senior executive explained that human moderation would still have a role, but artificial intelligence can safeguard staff by filtering out the most distressing content ahead of it is viewed by humans. TikTok announced a 76% decrease in disturbing and violent content seen by human moderators over the past year due to intervention by its machine learning processes.
It is vital to balance people and machines to maintain a secure environment,” the executive stated. “We’ll have people as part of that process, but we further consider it’s very important to minimize viewing of dangerous material as quickly as possible, which is where a significant AI assistance is making a difference operate efficiently.”
